Business Information Series: Email Marketing
Event Sponsors
There are two sessions being offered:
- Intro Session: For those who are not using Constant Contact - learn about the benefits, including the Chamber discount rate
- User Session: For those who are already using Constant Contact - ensure you are using the software properly and to all of its capabilities
Getting Started with Toolkit: A Live, Guided Demonstration of Constant Contact's Latest Offering
Live guided demonstration on the tools and features inside Constant Contact's Toolkit. In this time-efficient, highly practical one-hour session, you will learn the basics so you can get going with your own marketing. This session is suitable for anyone new to Constant Contact, or who just wants a hand learning how to use the products. The session will cover:
- Setting up your Constant Contact account
- Review of Campaign Templates available
- Creating a campaign and editing the template
- Branding your campaigns with your logo, colors and photos
- Contacts and how to import your email lists
- Getting new subscribers by adding sign-up boxes to your website and emails
- Reports, Tracking and interpreting your results
It's a relaxed, friendly educational session - bring your questions!
User Session - for existing Constant Contact customers
Measuring Your Marketing: How to use reports and analytics to evaluate your marketing campaigns
Metrics - can be like magic. Have you wondered: how can the reports and analytics of digital marketing give you the insight and key info you need to succeed? This seminar will take you step-by-step through the amazing data generated by all the key online marketing tools - and give you tips on how to use it. You will learn:
- How to access the “open” and “click-through” reports
- Which of your products/services are hot, which are not, and how to test for best results so you can focus your precious time, efforts & energy
- The calls to action and messaging that actually WORK
- Best times, days and ways to get the response you want
- How evaluating event registration and survey response patterns can help improve your next campaign by leaps and bounds
- How social media engagement and click rates can tell you the topics, type of media posts, and frequency your connections really want
- How research, setting goals, monitoring campaign results and applying lessons learned will continually improve your results!
Through Chamber Business Information Series you can learn new skills, meet business peers, stay informed or get motivated by bringing back something new to your organization. The Chamber works closely with our members to identify key topics of interest to the business community, and guest speakers to bring insight, knowledge and strategies to attendees. Sessions are always interesting, topical and affordable (often free), and also provide a great networking opportunity in a smaller setting.
Date and Time
Thursday Oct 15, 2015
9:30 AM - 12:00 PM CDT
Intro Session - 9:30-10:30 am
User Session - 11:00 - 12:00 pm
Location
Chamber Boardroom
1043 Rosser Avenue
Brandon MB
Fees/Admission
Complimentary event
Registration required as seating is limited
Contact Information
To register call 571-5340 or email
Send Email
Printed courtesy of www.brandonchamber.ca – Contact the Brandon Chamber of Commerce for more information.
1043 Rosser Ave, Brandon, MB R7A 0L5 – (204) 571-5340 – info@brandonchamber.ca